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The potential for misleading visual communication on food packaging
(2009-05-21)
Consumers today are becoming more health conscious in light of America's growing obesity epidemic. Because of this, food companies often selectively highlight the healthfulness of their products, while carefully de-emphasizing ...
Architecture and urban design as influences on the communication of place and experience in graphic design
(2009-05)
Most architects and urban designers are challenged to design schemas and structures to create a particular experience and sense of place. It is through the manipulation and design of actual three-dimensional spaces that ...
Motive and responsibility as influences on graphic design outcomes
(2009-05)
In the world of visual communication many message-making strategies are used to convey information to a defined audience. The ways in which these strategies are used can greatly impact the meaning and success of a graphic ...
Timing considerations in visual communication
(2008-05)
Viewers are surrounded by visual stimuli on a daily basis. These visuals, which may have
intriguing and/or exciting qualities, enable designers to propose effective design solutions
that could have heightened impact on ...
American Sign Language: an influence on graphic design problem-solving
(2008-05)
In American Sign Language (ASL), variables of communication such as volume, tone, emotion, and emphasis are represented through the deliberate use of these variables which include: handshape, location of the sign in proximity ...
The influence of context on message-making and audience reception in graphic design
(2008-05)
The reception of a graphic design solution is greatly affected by the environment in which it is
viewed: the space around it, and how it is approached and accessed. Obviously, the designer
cannot control the specific ...
The Impact of variable data print on usability in design
(2007-06)
In a world where people see, process and remember information differently, the question arises: Is technology being used in a manner that acknowledges and addresses user differences to the fullest extent? Currently, new ...
Interactions between physical and virtual space
(2007-05)
Taking an in-depth look into how graphic design is used to successfully open doors to and encourage the journey through conceptual environments can provide an enhanced understanding of visual communication and visual ...
User considerations in graphic design
(2005-06)
Finding the appropriate balance between form and function is a main component of
effective design; however, aesthetic and stylistic concerns sometimes dominate over
usability and understanding. This project examines the ...
Environmental information design; the traveler's wayfinding experience
(2003-05-01)
"This thesis is a demonstration project about environmental information design and wayfinding, focusing specifically on Toronto, Canada's subway system"--p.1