| dc.description.abstract | In response to changing pressures from customers,
environmental groups, local communities and government
regulators, many printing companies have realized that they
need to integrate ecological principles into their comprehensive
strategies. This month’s research monograph is entitled
Formulation and Implementation of Environmental Strategies: A
Comparison between U.S. and German Printing Firms by Diana
Mross and Sandra Rothenberg, Ph.D. (No. PICRM-2005-07). It
takes a “case study” approach by examining the environmental
strategies and outcomes of four printing companies, two
American and two German. | en_US |
