Now showing items 81-85 of 85

    • Ereview 

      Print Industry Center (RIT: College of Imaging Arts and Science, 2004-02)
      The top service that advertising agencies perform on behalf of their client base, according to research done by RIT’s Printing Industry Center, is media buying and planning. As a result, digital print service providers ...
    • Ereview 

      Print Industry Center (RIT: College of Imaging Arts and Science, 2007-01)
      Every industry needs an educated workforce to stay competitive in the marketplace. This is especially true for the printing industry because of the vast technological changes experienced in recent years. An educated ...
    • Ereview 

      Print Industry Center (RIT: College of Imaging Arts and Science, 2005-01)
      As society faces environmental limits to material consumption, the typical business model’s goal of “selling large” must be questioned. In the seminal book Small is Beautiful, Schumaker argues that in order to be a truly ...
    • Ereview 

      Print Industry Center (RIT: College of Imaging Arts and Science, 2004-10)
      Printers and prepress firms have been hearing that the cost of owning digital color printing equipment is declining, but they need to understand that the business model reaches far beyond the cost of equipment and ...
    • Ereview 

      Print Industry Center (RIT: College of Imaging Arts and Science, 2008-01)
      This month’s eReview is based on Emerging Global Print Markets: A Five-Country Comparative Study (PICRM-2006-06), by RIT Professors Stan Widrick and Frank Cost. This monograph focuses on the current state and near-term ...